Yellow Color Permanent 6.11 from the Intense Ash Series is expertly formulated to neutralise unwanted orange and red tones, delivering a strong, cool lightening effect with a natural finish. Infused with Aloetrix and Argan Oil, its bonding-effect formula works to protect and strengthen hair while enhancing colour results.

This professional shade provides visible benefits, including 69% improved bonding density, 25% reduced breakage, 96% cosmetic colour retention, 72% better combability, and 59% added shine.

Benefits:
– 96% cosmetic color retention: Keeps the colour vibrant and fresh, maintaining a freshly applied look even after 1 month.
– +69% bonding density: Strengthens the hair’s internal structure, leaving it visibly healthier with every application.
– –25% hair breakage: Reduces hair damage, making it more resistant to breakage during and after colouring.
– +72% combability: Makes hair easier to detangle and manage, improving with each colour application.
– +59% shine: Enhances radiance by adding visible brightness and gloss to coloured hair.
– Impeccable grey coverage: Guarantees seamless coverage of grey hair with a gentle formula and low alkaline agent content for maximum care.
– Argan oil: Rich in Omega 3, Omega 6, and Vitamin E, it revitalises and restores the hair’s vitality and silkiness.
– Aloetrix: A complex of aloe vera, wheat protein, and a UV filter that improves hydration, boosts combability, and protects the outer hair fibre.